Glossary entry

Italian term or phrase:

autoironica

English translation:

self-deprecating

Added to glossary by cfraser
May 12, 2008 08:52
16 yrs ago
Italian term

autoironica

Italian to English Other Advertising / Public Relations
I'm having trouble translating the term "autoironica" found in the description of an advertising campaign: "Il prodotto interpreta il carattere della donna intelligente e consapevole, dinamica ed **autoironica**". For now, all that comes to mind is "who does not take herself too seriously", but it feels too "heavy" for the context. Does anyone have any more snappy suggestions? Thanks, Sarah.
Change log

May 22, 2008 07:49: cfraser changed "Edited KOG entry" from "<a href="/profile/71452">Sarah Gregg's</a> old entry - "autoironica"" to ""self-deprecating""

May 22, 2008 07:51: cfraser changed "Edited KOG entry" from "<a href="/profile/806773">cfraser's</a> old entry - "autoironica"" to ""self-deprecating""

Discussion

Nina Taranto May 12, 2008:
Bad case of Monday-itis - I didn't even notice that you had already said "who doesn't take herself too seriously"!

Proposed translations

+3
18 mins
Selected

self-deprecating

another option
Peer comment(s):

agree Nina Taranto : sorry - posted at the same time!
1 min
agree CMJ_Trans (X) : good
13 mins
agree Peter Cox
1 hr
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "So difficult to choose, but when I read the list and saw this one it instinctively felt right for the context. Thanks so much for your help. "
+1
2 mins

self-mocking

Peer comment(s):

agree Mary Carroll Richer LaFlèche
20 mins
thank you Mary Carroll :-)
Something went wrong...
2 mins

light hearted

this term seems right
Something went wrong...
+1
12 mins

capable of self-irony

self-irony is correct in English.
Peer comment(s):

agree Mary Carroll Richer LaFlèche
11 mins
Thanks a lot Mary Carroll.
Something went wrong...
+1
15 mins

full of self irony

a suggestion
Peer comment(s):

agree Gad Kohenov : agree.
28 mins
Thank you, desertfox
Something went wrong...
17 mins

self-critical/not full of herself

indeed - she doesn't take herself too seriously, she is capable of laughing at herself, she is LUCID about herself
Something went wrong...
18 mins

self-deprecating

a woman who doesn't take herself too seriously
Something went wrong...
20 mins

witty

it's not a literal translation, but in the context, I think it's appropriate
Something went wrong...
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